Beauty & Salons

Skincare Routine Quiz

Guide visitors through a personalized skincare analysis instead of a static form. Builds trust, grows your email list, and points people to the right treatment in a single interaction.

7 questions · lead form · 3 scored outcomes · about 2 minutes to take. Free during your 14-day trial.

Who it is for

Built for beauty & salons.

Customers genuinely need help choosing treatments. This quiz builds trust by demonstrating expertise, captures emails, and drives bookings by matching people to the right service.

Good fit for: Estheticians, skincare brands, beauty salons, dermatologists, spas

Inside the template

The questions, ready to edit.

Every answer carries points, shown here beside each answer. The total decides which outcome each person sees.

Suggested start line: "Pick the answer closest to you. There are no wrong answers."

  1. Q1 How does your skin feel on a typical day?

    Think about how it feels a few hours after cleansing.

    Oily and shiny by noon 4 pointsCombination, oily here and dry there 3 pointsDry and tight 2 pointsBalanced and comfortable 1 point
  2. Q2 What is your main skin concern?

    We will build your routine around this.

    Breakouts and blemishes 4 pointsFine lines and firmness 3 pointsDullness and uneven tone 2 pointsRedness and sensitivity 1 point
  3. Q3 How many steps are in your routine now?

    There is no right answer, this sets our starting point.

    6 or more steps 4 points3 to 5 steps 3 points1 or 2 steps 2 pointsI do not have a routine 1 point
  4. Q4 How much time can you give your routine?

    We will keep it realistic.

    15 minutes or more 4 pointsAbout 10 minutes 3 pointsAbout 5 minutes 2 pointsAs little as possible 1 point
  5. Q5 Which ingredients do you prefer?

    We only recommend products you will be happy using.

    Clinical actives 4 pointsClean and natural 3 pointsFragrance free and gentle 2 pointsNo preference 1 point
  6. Q6 How do you protect your skin from the sun?

    Daily SPF is the single biggest step for healthy skin.

    SPF every single day 4 pointsMost days 3 pointsOnly when it is sunny 2 pointsRarely 1 point
  7. Q7 What is your monthly skincare budget?

    Great skin does not have to be expensive.

    $100 or more 4 points$50 to $100 3 points$25 to $50 2 pointsUnder $25 1 point
How the scoring works

Each answer carries 1 to 4 points, listed above from most to fewest. The total runs from 7 to 28: 21 to 28 shows The Glow Protocol, 14 to 20 shows The Essential Facial, 7 to 13 shows The Skin Reset. Change the points to match how you sell, so the result reflects what matters most to you.

Lead form

Ask for the email at the right moment.

The lead form appears just before the result, when people most want to see it.

  • Email address
  • First name (optional)
Outcomes

Three results, each with a next step.

Outcome · 21 to 28 points

The Glow Protocol

The Glow Protocol pairs a gentle exfoliant and targeted serum with barrier support and daily SPF. Book a consultation to adjust it to your skin.

Button: Shop the Glow Protocol
Outcome · 14 to 20 points

The Essential Facial

The Essential Facial routine keeps it simple: a gentle cleanser, a hydrating serum and a lightweight moisturizer.

Button: Shop the essentials
Outcome · 7 to 13 points

The Skin Reset

The Skin Reset is a three-step routine of soothing, fragrance-free products that support your skin barrier.

Button: Start my skin reset
Make it yours

From template to live quiz in minutes.

  1. 1

    Open the template

    Click Use this template and start your free trial. No credit card.

  2. 2

    Edit the words

    Change questions, answers, points and outcomes to match your offers and prices.

  3. 3

    Match your brand

    Set your colors and font. On your site, the embed also picks up your page styles.

  4. 4

    Publish and embed

    Add it to Squarespace with a Code Block, or anywhere that accepts embed code.

See how this fits your business: Quiz funnels for beauty salons and estheticians · Read the salon and skincare playbook

Use the Skincare Routine Quiz today.

Start your free 14-day trial, open the template and make it yours. No credit card required.

14-day free trialNo credit cardEdit everything before it goes live