Home Buyer Quiz
Qualify potential buyers by capturing budget, timeline, neighborhood preferences, and must-haves. Route hot leads to your CRM and nurture browsers with curated listings until they are ready.
7 questions · lead form · 3 scored outcomes · about 2 minutes to take. Free during your 14-day trial.
Built for real estate.
Real estate leads are expensive. This quiz pre-qualifies prospects for free, capturing the same info you would ask on a first call, but without the awkward cold outreach.
Good fit for: Real estate agents, brokers, property developers, mortgage lenders
The questions, ready to edit.
Every answer carries points, shown here beside each answer. The total decides which outcome each person sees.
Suggested start line: "Pick the answer closest to you. There are no wrong answers."
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Q1 What is driving your home search right now?
Choose the reason that fits you best.
Upgrading to my forever home 4 pointsGrowing family, need more space 3 pointsFirst home of my own 2 pointsDownsizing and simplifying 1 point -
Q2 Which home style catches your eye?
Pick the one you would love to come home to.
Modern with clean lines 4 pointsClassic and traditional 3 pointsCity apartment 2 pointsCottage or farmhouse 1 point -
Q3 What is your budget?
Include your deposit and expected mortgage.
$1M or more 4 points$600K to $1M 3 points$350K to $600K 2 pointsUnder $350K 1 point -
Q4 Where are you with financing?
Pre-approval makes your offer far stronger.
Cash buyer 4 pointsPre-approved for a mortgage 3 pointsSpeaking to lenders 2 pointsNot started yet 1 point -
Q5 Which feature matters most?
We will prioritize homes that have it.
A big kitchen 4 pointsOutdoor space 3 pointsA home office 2 pointsLow maintenance 1 point -
Q6 How many bedrooms do you need?
Think about how your life might change in five years.
5 or more 4 points4 3 points3 2 points1 to 2 1 point -
Q7 When do you want to move?
We will match the search to your timeline.
Within 3 months 4 points3 to 6 months 3 points6 to 12 months 2 pointsJust browsing 1 point
Each answer carries 1 to 4 points, listed above from most to fewest. The total runs from 7 to 28: 21 to 28 shows The Power Buyer, 14 to 20 shows The Smart Searcher, 7 to 13 shows The First-Time Explorer. Change the points to match how you sell, so the result reflects what matters most to you.
Ask for the email at the right moment.
The lead form appears just before the result, when people most want to see it.
- Email address
- First name (optional)
- Phone number (optional)
Three results, each with a next step.
The Power Buyer
Our suggestion: a tailored shortlist, private viewings and help making a strong offer on the right home.
Button: Book a buyer consultationThe Smart Searcher
Our suggestion: instant alerts for new listings and a walk-through of every step of buying.
Button: Set up my home alertsThe First-Time Explorer
Our suggestion: our free buyer's guide and a no-pressure chat to plan the next steps with confidence.
Button: Get the buyer guideFrom template to live quiz in minutes.
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Open the template
Click Use this template and start your free trial. No credit card.
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Edit the words
Change questions, answers, points and outcomes to match your offers and prices.
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Match your brand
Set your colors and font. On your site, the embed also picks up your page styles.
- 4
Publish and embed
Add it to Squarespace with a Code Block, or anywhere that accepts embed code.
See how this fits your business: Quiz funnels for real estate agents
Use the Home Buyer Quiz today.
Start your free 14-day trial, open the template and make it yours. No credit card required.