Nonprofits & Causes

Impact Path Quiz

Help supporters discover how they can make the biggest difference: donating, volunteering or advocating. Segments your audience so you can send the right ask to the right person.

7 questions · lead form · 3 scored outcomes · about 2 minutes to take. Free during your 14-day trial.

Who it is for

Built for nonprofits & causes.

Not every supporter wants the same thing. This quiz routes donors to donation pages, volunteers to sign-up forms, and advocates to share campaigns, maximizing engagement for everyone.

Good fit for: Nonprofits, charities, foundations, community organizations, advocacy groups

Inside the template

The questions, ready to edit.

Every answer carries points, shown here beside each answer. The total decides which outcome each person sees.

Suggested start line: "Pick the answer closest to you. There are no wrong answers."

  1. Q1 Which cause is closest to your heart?

    Choose the one you think about most.

    Protecting nature 4 pointsEducation and young people 3 pointsHealth and wellbeing 2 pointsLocal community 1 point
  2. Q2 How would you most like to help?

    Every kind of support makes a difference.

    Giving regularly 4 pointsVolunteering my time 3 pointsFundraising with friends 2 pointsSpreading the word 1 point
  3. Q3 How much time could you give each month?

    A few hours can change a lot.

    More than 10 hours 4 points5 to 10 hours 3 pointsA few hours 2 pointsNot much right now 1 point
  4. Q4 Which skills could you share?

    We match volunteers to the work they enjoy.

    Professional skills 4 pointsHands-on work 3 pointsTeaching or mentoring 2 pointsEvents and organizing 1 point
  5. Q5 Have you supported us before?

    Thank you if you have.

    Yes, many times 4 pointsOnce or twice 3 pointsNot yet, but I follow your work 2 pointsThis is my first time here 1 point
  6. Q6 How would you like to hear about our impact?

    We will only send what you ask for.

    Monthly impact updates 4 pointsEvent invitations 3 pointsA quarterly newsletter 2 pointsOnly urgent appeals 1 point
  7. Q7 When could you get involved?

    There is always a way to help.

    Right away 4 pointsWithin a month 3 pointsIn a few months 2 pointsJust learning for now 1 point
How the scoring works

Each answer carries 1 to 4 points, listed above from most to fewest. The total runs from 7 to 28: 21 to 28 shows The Changemaker, 14 to 20 shows The Active Volunteer, 7 to 13 shows The Generous Supporter. Change the points to match how you sell, so the result reflects what matters most to you.

Lead form

Ask for the email at the right moment.

The lead form appears just before the result, when people most want to see it.

  • Email address
  • First name (optional)
Outcomes

Three results, each with a next step.

Outcome · 21 to 28 points

The Changemaker

Our suggestion: become a monthly supporter or a volunteer lead, so you can see the long-term impact of your help.

Button: Become a monthly supporter
Outcome · 14 to 20 points

The Active Volunteer

Our suggestion: volunteer days matched to your skills and your schedule, so your time goes where it helps most.

Button: Find volunteer days
Outcome · 7 to 13 points

The Generous Supporter

Our suggestion: a one-off gift or sharing our campaign. Every bit of support helps more people than you might think.

Button: Give today
Make it yours

From template to live quiz in minutes.

  1. 1

    Open the template

    Click Use this template and start your free trial. No credit card.

  2. 2

    Edit the words

    Change questions, answers, points and outcomes to match your offers and prices.

  3. 3

    Match your brand

    Set your colors and font. On your site, the embed also picks up your page styles.

  4. 4

    Publish and embed

    Add it to Squarespace with a Code Block, or anywhere that accepts embed code.

See how this fits your business: Quiz funnels for nonprofits

Use the Impact Path Quiz today.

Start your free 14-day trial, open the template and make it yours. No credit card required.

14-day free trialNo credit cardEdit everything before it goes live