Quiz funnels for interior designers: Show clients their style before the consult.
Most clients cannot describe their style until they see it. An image-led home style quiz shows them, and tells you which room comes first, the budget and how much design help they want.
Why a contact form is not enough.
"I will know it when I see it"
Clients send a Pinterest board with five different looks. The first consultation goes to working out what they actually like.
Budget mismatch
A full-service project and a one-room refresh need very different budgets. Finding that out on a call wastes time for both of you.
Inquiries without scope
A contact form does not tell you if it is one room or the whole house, a rental or a renovation.
A quiz that qualifies while you work.
- 1
Draft with images in mind
Paste your Squarespace address or start from the Home Style Quiz. Swap in photos of your own projects for the image-choice answers.
- 2
Qualify scope and budget
Ask which room comes first, the budget range and how involved they want to be, from full service to a DIY plan. See how lead scoring works.
- 3
Collect the lead
Ask for email and name before the style result, plus custom fields for timeline or project address.
- 4
Route by service level
Full-service clients see a consultation button. Smaller projects get an e-design offer or a style guide by email. Read about writing result pages that convert.
Quizzes that work for interior designers.
What is your home style?
Organic modern, collected eclectic or bold contemporary, illustrated with your own portfolio.
Full service or e-design?
Scope, budget and involvement decide which service tier you recommend.
Which room should you start with?
Help overwhelmed homeowners prioritize, then offer a single-room package.
Home staging readiness
For stagers: ask about listing date, whether the home is occupied and which rooms need staging.
Everything you need, nothing you do not.
- Image-choice answers using photos of your own projects
- Logic blocks that branch on budget or room
- Custom lead fields for timeline and project address
- Optional PDF style report for each result
- Social sharing so clients can show off their style
- Answer distribution analytics to see popular styles
How do I embed the quiz on my design website?
On Squarespace, add a Code Block and paste the embed code, or use a popup so a "Find your style" button opens it. See the Squarespace guide. It also embeds on WordPress, Wix, Webflow or any site that accepts custom code.
What can the AI draft for me?
If your site is on Squarespace, the AI reads your colors, fonts and page text and drafts questions, scoring, a lead form and outcomes. It does not pick your project photos, so you add those. On other platforms, start from the Home Style Quiz.
Can I use my own project photos?
Yes. Image-choice answers and question images can show your own work, so the quiz doubles as a short portfolio.
Can I send a mood board with the result?
The result page and result email can include your outcome text, links and an optional PDF report. You can also point the result button to a mood board or style guide page.
Can I separate full-service leads from smaller projects?
Yes. Auto-tag rules tag leads by budget or scope, every lead gets a score from 0 to 100, and segments let you filter the dashboard or export a CSV.
Other industries
Your next lead is one quiz away.
Paste your website. Get a branded quiz draft in about a minute, then edit everything before it goes live.